BMW Automotive Retail Training and Resource Center

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OEM MARK Training Hub BMW Automotive Retail
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YOUR LEARNING PARTNER

Everything you need to learn the platform.

Pick a topic and find the guide, video, one pager and FAQs for it in one place. Or just search.

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THE LEARNING STUDIO

Big skills. Better deals.

A little learning goes a long way. Pick a skill and give your dealership team a running start.

START WITH THE BIG PICTURE Connected dealership buildings with a car driving between them The customer journey Connect every step, from “just looking” to driving home.
Connect the dotsYour digital teamwork toolkit Dealer Portal Make your workspace work for you. Customer / Dealer Portal Sync Two portals. One shared story. Co-Browsing Explore side by side with shoppers.
Move deals forwardFrom interest to a confident yes Desking Build options that fit the buyer. Active Shoppers Know who’s ready for a next step. Save-a-Deal Give a paused deal a fresh start.
Find your next winSmart signals, fresh opportunities Dashboards See the story behind the numbers. KBB ICO Make instant cash offers click. Portfolio Management Discover potential in your portfolio.

FEATURED TRAINING

Choose your learning path

Guided tracks that take you from first click to confident workflow.

Learning path 01

TRANSCEND RETAIL

Customer Journey

See how the digital retail experience connects from customer engagement through the dealership workflow.

Start path
A car linked to a dealer portal dashboard on a monitor Learning path 02

TRANSCEND RETAIL

Dealer Portal

See how the digital retail experience connects from customer engagement through the dealership workflow.

Start path
Deal documents, a calculator and charts connected to a car Learning path 03

TRANSCEND FINANCE

Desking

Walk through deal construction, key inputs, calculations and recommended desking workflows.

Start path

RELEASE NOTES

What's New

The latest releases and what your team needs to know.

View all releases
Latest release Release 10 Feature updates, workflow changes and training notes. Release Release 9 Refresh your knowledge of recently introduced functionality. Release Release 8 Prior release training and reference materials.

BEST PRACTICES

Turn training into better habits.

Process guidance that goes beyond any single feature. Feature-specific tips live on each topic page.

Lead Handling

Moving digital leads from interest to meaningful engagement.

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Chatting

Productive, customer-friendly conversations in the digital experience.

Learn more

Website Implementation

Presenting and supporting the retail experience on the dealership website.

Learn more

Need more help?

Check the FAQ, reach out to a BMW Champion, or request a training session with your Dealer Success Manager.

FAQ BMW Champions Request Training